Collectible digital art sold as NFT (or non-fungible tokens) has exploded in growth this year. However, getting started with NFTs can be confusing and expensive for photographers who are new to the space. Enter Quantum’s NFT Launchpad, a new platform that organizes and creates the work of fine art photographers as an NFT.
While there are other platforms that curate and sell NFT art, Quantum claims to be the first on-chain platform designed exclusively for photographers. The platform hosts a new NFT collection every week, using one of a few different distribution models.
[Read: What are NFTs Anyway? A Photographer’s Guide to the Digital Art Craze]
Once a collection is released, buyers receive a randomly selected piece from that collection. Receiving a random coin for a fixed price is a practice that has been used with other NFT launches, sometimes generating buzz and buyers hoping to receive a rarer coin from the collection.
According to Crypto Briefing, the Quantum NFT Launch Pad aims to give photographers additional exposure without overstating the art. Most of the coins sold on the new platform sold for less than one ETH, Crypto Briefing noted. A single ETH is not a pocket currency, while the value of ETH changes often, at the time of this writing, one ETH was worth over $ 4,000.
[Read: Lindsay Adler’s 10 Steps to Selling Photographs as NFTs]
Quantum was launched earlier this year, co-founded by Justin Averanso, Kris Graves, Alexx Shadow, EXP_Table and Jonas Lamis. Averanso previously released 100 images in a series called Twin flames. But, once NFTs exploded into the art space, the series gained in value. A single NFT from the collection sold by Christie’s last month for more than ten times the original estimate of $ 1.1 million. Averanso is an artist and curator, as well as co-founder of the non-profit organization SaveArtSpace.
Co-founder Graves uses his 20 years of curatorial experience to select which collections to launch on the platform. According to Crypto Briefing, the platform is looking for images that tell a story. Quantum also says it seeks to represent a wide range of photographers.
Quantum aims to make NFT photography accessible to both the artist and collectors. While any artist can create an NFT, the process involves converting currency to blockchain and paying GAS fees. These costs can make NFT an expensive experiment for plays that don’t find an audience. The process and terminology can also be confusing for artists new to NFTs, a blockchain process for verifying the authenticity of digital artwork.
Artists and collectors can find out more by visiting Quantum.Art.