Employer demand for freelancers is growing in the Mena region – News

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There is a wide range of freelancers in the Mena region in general and in the UAE in particular due to the recent visa and labor reforms introduced in the country.



Remote work at the height of the pandemic has prompted many professionals to seek a more flexible work-life balance. This has led to the trend of the great quitting which has seen millions of workers around the world resign from their jobs to opt for self-employment. — Photo provided

Published: Sun 22 May 2022, 15:11

Last update: Sun 22 May 2022, 15:12

Demand for freelancers in the Middle East and North Africa (MENA) region has increased over the past two years and a similar trend is expected to continue in the near future, a senior business consultancy said. .

Referring to the recent survey by Bayt.com, Managing Partner of Ascent Partners, Pratik Rawal, said that there is a wide range of freelancers in the Mena region in general and in the UAE in particular due to the recent visa and labor reforms introduced in the country.

“We foresee tremendous opportunities for freelancers in the region due to the favorable environment created as a result of the visa and labor reforms introduced by the UAE. Advances in technology and the adaptability of working at distance also played a key role in this,” Rawal said.

Ascent Partners is a business creation consultant that provides tailored solutions to help entrepreneurs, executives and decision makers strategize, start and grow freelance businesses in Dubai. It also provides services ranging from choosing the right type of business for businesses to selecting the right license for an independent business in one of the largest business centers in the world.

A bright future for independents

Referring to the Bayt.com survey, Rawal said about 87% of independent professionals have noticed an increase in demand for their services since the start of the Covid-19 pandemic, while 78% said that ‘they planned to do more freelance work in 2022.

“Freelancers have a bright future ahead of them, especially professionals who are well versed in digital marketing, information technology, graphic design and customer service. Experts in accounting, banking, finance, HR and recruitment will also see good prospects in self-employment,” Rawal said.

The Bayt study, conducted from January 18 to February 18, surveyed approximately 1,764 people from 18 Mena countries, including the United Arab Emirates, Saudi Arabia, Kuwait, Oman, Lebanon, Jordan and Egypt.

Professionals ready for change

The survey revealed that nearly 70% of businesses in the Mena region plan to hire freelancers in 2022 due to the number of business benefits it entails.

Ola Haddad, director of human resources at Bayt.com, said traditional expectations of Mena workplaces have transformed and many professionals are opting for change.

“Professionals in the Mena region are increasingly building flexible careers on their own terms, based on their passions, desired lifestyles and access to a much wider range of opportunities than ever before,” said Haddad said.

The job market in the United Arab Emirates has recovered strongly thanks to the government’s fiscal and monetary measures to overcome the Covid-19 pandemic and economic challenges. Experts and analysts hailed the government’s timely policy moves and said the UAE would be an ideal hub for freelancers.

Increase in demand for freelancers

Remote work at the height of the pandemic has prompted many professionals to seek a more flexible work-life balance. This has led to the trend of the great quitting which has seen millions of workers around the world resign from their jobs to opt for self-employment.

According to the Bayt survey, nearly 44% of respondents said freelancers are better at delivering on tight deadlines, 25% think they are good at contingency planning, and 16% said they provide additional help for small teams or departments, while 16% percent said hiring freelancers is cost-effective.

“Dubai is one of the best cities in the world to start a freelance business. With benefits such as hassle-free visa and license services, unparalleled safety and security, a variety of business activities to choose from, a high quality lifestyle and much more Moreover, Dubai offers the right platform to help you start your freelance business on the right foot,” said Fadi Rizkallah, Managing Director of Freedom2work.

What are employers looking for in freelancers?

In addition, Bayt’s survey also revealed that around 88% of employers are looking for freelancers with good time management skills, followed by ability to communicate well (27%), leadership qualities (9%) and attention to detail (7%). hundred).

While companies seek to hire freelancers to help them scale their businesses and overcome the challenges presented by today’s fast-paced digital world, freelancers also face their challenges, including inconsistent compensation. , a lack of job security and even a lack of extra benefits. It therefore becomes important to ensure that freelancers enjoy a secure lifestyle and are able to provide their services legally in the country.

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